The LEGO Firm History

The history of the LEGO firm begins in 1932 when ever Ole Kirk Christiansen, a Danish carpenter, decided to start up a business selling his solid wood toys door to door in his town of Billund, Denmark. He known as his new company “Lego” – a combination of two Danish sayings, “leg godt, ” which necessitated “play very well. ”

In 1958, you can actually founder, Godtfred Kristiansen, patented a system designed for coupling the plastic stones that would afterwards become generally known as SEGLAR “Automatic Products Bricks. inches The invention allowed LEGO to produce more diverse and sophisticated toys.

From there, LEGO enhanced its offerings and began to appeal to both boys and girls. It released a line of “Minifigures” in the mid-1970s that integrated human information with posable arms, and in addition marketed earrings sets with respect to young girls.

A second expansion in 1979 saw the development of LEGO Space sets, a review of astronaut minifigures, rockets and spaceships, among other well-known themes. In 1999, the LEGO Group entered the Star Battles market, launching sets featuring the X-wing mma fighter and PUT Fighter.

Mainly because the company grew, it was required to increase it is ability to expose new products quickly and proficiently. To this end, it employed management manager Jorgen Vig Knudstorp.

This individual helped the organization cut down on products on hand and reduce creation time. He encouraged this company to build relationships with important toy businesses, including Goal, Wal-Mart and Toys ‘R’ Us.

He also brought in LEGO Choices, an online community where lovers could release proposals for new Lego sets that they wanted to discover produced. This kind of allowed LEGO to test the appeal of new recommendations and gain feedback ahead of committing to them.

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